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Meet Hungry-Man's new 'dude food' guru

Passion for food, contests pays off

Food fan Joshua Ives strikes a playful pose with one of his wife’s favorite Hungry-Man entrees. Courtesy photo. (click for larger version)
August 04, 2010
STURBRIDGE — Joshua Ives is a hungry man.

He's hungry to win, and he's hungry for anything he can get down his gullet.

Ives combined the two preferences recently, and, as a result, was named the Dude Food Consultant for Hungry-Man frozen dinners.

For the next year, Ives is the hungry-man-in-residence for the classic prepackaged meal company, serving as a taste tester for new products, offering up some chow ideas of his own, and even starring in a promotional video to be posted on the Hungry-Man website www.hungry-man.com, as well as taking home a $1,000 prize.

Ives' appointment as the hungriest man in America is just one prize among a litany of no purchase-necessary goals he has set for himself.

"My wife and I enter quite a few contests," Ives said, explaining he and his wife are members of an online bulletin board of food-related contests.

"Obviously we like to win prizes," he said. "But we have a lot of fun doing it — making videos together and making recipes together."

While the hobby of entering contests may be an unconventional one, the Ives' topic of choice was a no-brainer.

"I just love food, it's one of my favorite things," Ives said. "If it's good, I'll eat it, that's basically my motto — everything from meatloaf to duck confit."

See Thursday's Southbridge Evening News for complete coverage of community news.

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