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Sweet celebration of maple


Sturbridge brings Madness to common



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Steam rises from the K.E. Farm sugarshack on Leadmine road at the height of maple sugaring season. During March Maple Madness on Saturday, March 13 events on the Sturbridge Town Common wlll include educational materials and maps of local maple farms. (click for larger version)
March 07, 2010
STURBRIDGE — As part of an ongoing effort to bolster community and garner support and recognition of local attractions, a group of business owners is resurrecting a classic Sturbridge tradition.

Some people in town may recall March Maple Days, which were maple-themed community celebrations on the Town Common during March weekends. Having fallen by the wayside in recent years, the same group of Sturbridge business professionals that put together last year's Fiskdale Fest will be hosting March Maple Madness on Saturday, March 13, sponsored by the Sturbridge Tourist Association.

"We're trying to get people to come back to Sturbridge," said Joni Light, owner of the Copper Stallion, who is working with the owners of the Sturbridge Country Inn and Savior Donner custom gift baskets on the event.

"Sales are down everywhere. People just aren't going out," Light said. "We're trying to put Sturbridge back on the map."

Besides a plethora of maple-themed events, Maple Madness will also be an outlet to highlight Sturbridge's many restaurants, shops and recreational trails.

"And you meet a whole bunch of new people doing these," Light added. "It's just fun."

For more on this story, please see Monday's Southbridge Evening News.

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